Entrepreneurship

How You Can Use a Blog to Wildly Accelerate

Your Online Success!

 

The fact is, blogs are no longer just online diaries of people's personal lives.
Both online and offline businesses can use blogs to take their products and
services to a wider audience -- increasing their traffic, leads, and sales.
Let's look more closely at a few of the extremely powerful ways your business can benefit
from a blog. With an effective business blog, you can...

HUMANIZE YOUR BUSINESS:

Because a blog is much more informal than other web sites, you can write posts in your
own voice and give your business more of a human face. This helps reassure prospective
customers that there is a "real person" behind the web site who will
take care of their needs. It also allows you to inject much more of your own
personality into your online business than your main sales site could do.

IMPROVE YOUR CUSTOMER SERVICE:

Your blog can act as a kind of interactive FAQ, allowing your customers to submit questions
and you to answer them.You can also provide product updates, "how-to"
articles, and other information of relevance to your customers. And prospective
customers who see your blog will be encouraged by your commitment to good customer
service!

GIVE YOUR TARGET MARKET THE INFORMATION THEY'RE LOOKING FOR:

With its automatic archiving feature -- by date and category -- a blog is a fantastic
content management system. It's easy for you to post new information on a regular
basis, and it's easy for your visitors to find the information they want. With
a well-written, regularly updated blog, you can become a reliable resource in
your industry, and build a following of loyal readers who depend on your content.
These people will be your best potential customers!

DRIVE TRAFFIC TO YOUR SALES WEB SITE:

If you already have a web site, a blog can give your traffic levels a real boost. For starters,
your blog will attract new visitors that you can then redirect to your main
sales web site through links and special offers.But an even MORE effective technique
is to use strategic keywords and links to specific sales pages to dramatically
improve the search engine rankings of both your blog AND your main web site.

BUILD YOUR CREDIBILITY AND ESTABLISH YOURSELF AS AN INDUSTRY EXPERT:

You can give your credibility a real boost by regularly posting valuable and relevant
information on your blog. It's a great way to establish yourself as an expert
in your subject area -- and allow your visitors to feel much more comfortable
buying from you.

PROMOTE YOUR PRODUCTS OR SERVICES:

You can actually sell products directly from a blog using a service like PayPal, or
you can use your blog to mention new products and direct your visitors to your
sales web site.

GENERATE EXTRA INCOME:

There are now several advertising programs available, such as Google AdSense (http://www.google.com/adsense),
that allow you to monetize your blog and generate an extra revenue stream. There
are many small business owners who are using blogs to

benefit their businesses right now... with some spectacular results. We've come
across farmers, PR consultants, tailors,

CEOs, and many more who blog with great success...

Three Key Tips for Starting Your Own Highly Effective Business Blog

Excited yet? You should be -- blogging's not just a winning strategy, it's also a lot
of fun! I'm having a great time with my new blog, The Candid Internet Marketer
(http://blog.marketingtips.com).

Like anything, it takes some time and effort to build a successful blog. (In fact, I didn't
want to start a blog until I was sure I could devote enough time to keeping
it updated.)

However, the beauty of blogging is that you can easily incorporate it into your daily
schedule of tasks. You can even blog when you’re on the road -- which
I am frequently! But what does it take to become a really successful blogger?
1. GREAT CONTENT:

If your content isn't interesting and relevant to your target market, your blog
won’t work. It's as simple as that. You'll be surprised, however, how
easy it is to find things to write about if you really put your mind to it.
It could be news articles about your industry, product updates, interviews,
personal insights into topics of importance to your target audience...

2. REGULAR UPDATING:

I won't lie to you: there are some days when I really find it hard to find the
time to post a new article. But if I don’t post, no one will come back.
It's like subscribing to a daily newspaper but only getting a copy delivered
now and then! So post often and your audience will keep coming back. And regularly
adding fresh content to your blog also gives you a boost in the search engine
rankings.

3. YOUR OWN DISTINCT VOICE:

It's important that you write in your own voice. A blog is no place for formality
and corporate speak. It's more of a forum... a place where ideas can flourish
and topics of current interest can be debated. You don't even need to be a brilliant
writer... you

just need to be able to relate to your audience and give them good content.

FINAL THOUGHT

At the start of this newsletter, I said that you'd be able to get your blog up and running
within five minutes of finishing this newsletter. Well, that's how long it takes
to start a free blog using Blogger. If you don't believe me, give it a try!
Of course, starting a blog is the easy part. Turning your blog into a strategic
tool that drives traffic and sales to your online business is a completely different
matter.

If you'd like to learn how to drive traffic to your web site using a free blog, including
strategies like...

How to rank #1 in Google, Yahoo, and MSN -- for the keywords MOST searched by
your target audience!

 
How my team pushed a web page to a #2 ranking in Google for a highly competitive
keyphrase -- with less than 60 minutes' effort! (And why we saw traffic and
sales results in less than 14 days!)  
How to use blogs to dramatically increase your web site traffic -- and add 1,000s
of EXTRA dollars to your bottom line!  
Which 3 critical steps you MUST follow to catapult your web site to the TOP
of the search engine rankings -- for any keyword you choose!

 
How to attract 400% more repeat traffic than your static web page! Since blogs
take just seconds to update (from

ANYWHERE in the world), it's easy to draw visitors back again and again with
fresh news and postings!

Then I highly recommend checking out my brand-new video, "Blogging For Dollars"
at: http://www.marketingtips.com/trafficsecrets

.. where you'll get access to all my case studies and test results that I spent over
$79,583.28 compiling.

Building a truly effective blog that keeps people coming back again and again takes a
lot more than five minutes. So you need to know exactly how to make the most
of the benefits that make blogging an effective strategy for many businesses.

And you need to know NOW, because blogging is on the verge of becoming the hottest new
moneymaking business tool, and

one of the key success drivers with any new tool is to be the first in your
market to use it. Just like the Internet leveled the playing field for the little
guys to compete toe-to-toe with the large corporations -- and win... Just like
e-mail revolutionized

the way companies market to and communicate with their customers and subscribers...

... That's where blogging is right now.

It won't be long before this information spreads... becomes diluted... and you've lost
this unique "first-mover" advantage to cash in. So don't put this
off!